Mauro Libi Entrepreneur

A social entrepreneur is a leader or pragmatic visionary who:   Achieves large scale, systemic and sustainable social change through a new invention, a different approach, a more rigorous application of known technologies or strategies, or a combination of these. Focuses first and foremost on the social and/or ecological value creation and tries to optimize the financial value creation. Innovates by finding a new product, a new service, or a new approach to a social problem.  Continuously refines and adapts approach in response to feedback.  Innovation, Sustainability, Reach and social impact.   Social entrepreneurs share some come common traits including: An unwavering belief in the innate capacity of all people to contribute meaningfully to economic and social development  A driving passion to make that happen.  A practical but innovative stance to a social problem, often using market principles and forces, coupled with dog...

Mauro Libi Crestani  . It seems incredible that such relations occur in the twenty-first century, but they do. Companies who despite their mistreatment of their workers are productive. These entrepreneurs are wondering, why make changes if I am doing well.  True, some do not even realize what they do, they are not even aware of the erosion, wear and psychological damage they cause to those who should be taken as their main collaborators, ie workers. But the truth is that this behavior does occur and it can cause much damage. Some even admit that at times go through difficult situations, but they consider that as normal. What ia their attitude on organizational positive psychology! They believe that it is 'Pure nonsense'! They deny the science and studies showing a much improved productivity in a culture of positive attitudes.  These organizations deny the need to apply it to correct the mistakes of their organizations. ( Mauro Libi ) And is t...

The following are some tips for becoming a successful entrepreneur made by one of the most successful entrepreneur in United States, Mike Bloomberg. 1. Take risks. Life is too short to spend your time avoiding failure. In order to succeed, you must first be willing to fail – and you must have the courage to go for it anyway. 2. Make your own luck. Luck plays a part in success, but the harder you work, the luckier you get. Whatever you choose to do, even if it’s not the job of your dreams, always work hard at it. Be the first person at work in the morning and the last to leave at night. Hard work creates opportunities where your resume cannot. 3. Be persistent. Persistence really does pay off. 4. Never stop learning. The most powerful word in the English language is “Why.” There is nothing so powerful as an open, inquiring mind. Whatever field you choose for starting a business – be a lifelong student. The world is full of people who ha...

By Mauro Libi . It has become accepted fact that a positive attitude will affect any business.  From management to motivating the other employees by believing in their ability and the ability of the company to be successful. They carry that message within their inner self and their attitude is felt in every aspect of the company. The salesman believes in their companies's product. Because they believe in themselves and in their product , they go with a mission to promote the word on the value of their company and their product to their customers. Their customers feel all this positive energy. The positive energy is out there, even when not verbally expressed it is felt in the attitude of the salesman. The customer will buy more products from your company because the aura permeating the surrounding area is of a win win attitude. Most customers buy based on emotion.  Of course they want quality and good price. However everything else being equal the customers will buy...

By Mauro Libi . The current circumstances require entrepreneurs to seek business strategy is the one that is able to combine business development with social prosperity. Companies must find a balance between the individual and overall balance. The social values ​​ inspired entrepreneurs can, by their actions contribute to furthering the interest of people towards the internal and external transformation. The changes that are occurring globally and locally lead us to assess the interest for the collective, indicating that companies that respond solely to their shareholders by fulfilling its raison d'etre may be lagging behind in the maelstrom of change that exists right now. Companies must outdo themselves in their contributions to society, it is no longer enough to create jobs and provide quality products and services, go beyond, contribute more to the welfare of the community. Currently it is not enough to be more productive, talk about growth or focus on the ...

By  Mauro Libi.  "Whether you think you can, or you think you can't--you're right. ". This is a quote by Henry Ford. These inspirational words of pure positive thinking are what helped to change a boy born to a farmer and with great effort he became one of the wealthiest men in history. A positive person should follow Henry Ford’s advice. He had many failures before he made money. He tried several times to start up his own company. He went from failure to going bankrupt. His attitude was that failure is just an opportunity to learn a good lesson. His life story is a true story in how s farm boy with positive thinking could become one if the richest meet in history. His other idea was very revolutionary for his era.  No one believed that it could work. But the positive mind and positive attitude made it to be the great company and success story.  Henry Ford had some a business initiative in mind that many today would call a share value initiative. Actuall...

Succeeding as an entrepreneur takes hard work and persistence because, unfortunately, there is no business-startup fairy who magically bestows success on small businesses and their owners. Most successful entrepreneurs follow comparable patterns and share similar basic characteristics. Hundreds of online articles and published books claim to know the secret of success in business, but for the most part, they boil down to the same major points. Passion, perseverance and a positive attitude tend to set successful entrepreneurs apart. Cultivating these attributes requires an innate skill set and some tips to get started. So here are the main items to take into consideration if you’re trying to develop a business platform. These elements constitute will support a smart strategy for any new enterprise: Passion, Love what you do Passion is key to keeping a business strategy moving. Half-heartedness in an entrepreneurial endeavor will chip away at your drive to succeed....

By  Mauro Libi Crestani.  Business hire management teams to figure out new ways to solve customer problems, improve products, create new revenue streams, and reduce costs. This involves creating new ideas for change. Technology, innovation, products and the way of doing business means coming up with new ideas for staying competitive in today’s quick moving market. Every change starts with an idea—a vision of what could happen to create a tangible benefit for an organization. But ideas are not enough. Change initiatives are not just whole scale business transformations. These make-or-break moments can also be leadership changes, restructurings, culture changes, system implementations, operational excellence programs, workforce programs or new market expansions. This involves time and money. Given all the investment in change and its importance to a company’s future health it is important to take note that….. A seminal study by Harvard Business School professor emeritus...

By Mauro Libi Crestani . Buying decisions are always the result of a change in the customer's emotional state. While information may help change that emotional state, it's the emotion that's important, not the information. Our emotions trigger us to buy. Don't make the mistake thinking that people buy what they need. People buy what they want. Needs are driven by logic while wants are driven by emotions. If you figure out the key to how to appeal to a customers wants  then you can find more eager customers. This is all about………  ‘Positive Marketing.’ You have to create a positive customer attitude toward your product. The $200 pair of  jeans that you are selling has to be the one that teens find appealing. They could easily let their mom pick out a $15 pair of jeans, but that is not what they want and their wants dictate their needs and therefore it is not what they will buy. Does your marketing give off a positive appeal to your target customer...