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Mauro Libi: Get closer to your clients in 8 steps

     



Clients are the key for the whole organization, they must be given all possible care, investigate what they need and how they want it. For this, it is fundamental to approach them, but not always the marks know how to do it. Take a look of these eight steps:

Step 1. Segment: It is essential for the whole organization to know who the public is interested, what is that part of the consumers that can grow your company. To do this, an objective analysis must be carried out to achieve a closer link with that part of the public that fits with the product and / or service that your company produces, with that part of the public it is necessary to increase the levels of communication to establish a direct and effective link.

Step 2. Verification of customer information: Having verified information about your customers and having this data verified is very important, allowing you to clearly identify your target audience. This knowledge facilitates the elaboration of the strategies to approach and for the advertising campaigns to be effective.

Step 3. Personalize the shipments: Customers demand good service and excellent attention, that’s why it is necessary to make a difference and make the customer feel that he knows who he is, what he is interested in, what he wants, where he is, and what his name is, and that it is very important for his company.

Step 4. Reciprocal communication: It is essential to establish a channel of communication with customers. It is good to give our messages to customers, but also important is to give them the opportunity to make their approaches to the company. This two-way communication will allow you to know more about the clients, to know their needs, concerns and demands.

Step 5. Loyalty: When the customer has been identified, they are located, they know what they want and demand, it is absolutely necessary to work hard to keep them loyal.
Step 6. Combined bids: When you have been able to keep customer loyalty, you have to offer other products and / or services and you can combine the new offer with the original offer, build a comprehensive offer.

Step 7. Flexibilization: Now you have to become creative to convey various messages to customers. It is necessary to establish an appropriate way of doing, which requires being flexible with the market and the needs of the public.


Step 8. The measurement: It is necessary to be able to measure everything that has been planned and executed, and is that the data, the statistics make it easier to capture the weaknesses and the successes. Also, you have a global perspective of the company and the behavior of customers.

   Visita:

http://maurolibiempresario.blogspot.com/

http://maurolibithinkingforbusinesses.blogspot.com/

http://maurolibivenezuela2015.blogspot.com/

http://maurolibicaracas.blogspot.com/

http://maurolibivenezuela.blogspot.com/

http://maurolibicrestaniempresariodeexito.blogspot.com/

http://maurolibicrestani15.blogspot.com/


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