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How does technology help in business communication?

One of the elements which has undoubtedly worked to support our growth, expansion and excellence projects in the last years, has been technology applied to business communication. I still remember when everything was reduced to memos, billboards, advertisements, photos and one or another printed publication in order to communicate inside the company; at the same time absolutely massive Advertising in existing media was in charge to go to the great public which included our customers and prospects.  Today we can say that with the advance of humankind, communication needed is also appearing. And our times make use of digital communication to improve business processes with more efficient and functional ways which allow more interaction, and overall, business productivity. Technology in communication expressed in the use of Internet, and with it, the Web, social networks, e-mails, multimedia resources (videos, infographics, memes, podcast, live broadcast, etc.); joined wi
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Mauro Libi: Become someone more productive in 13 steps

     It is not an easy thing to increase productivity because something that stops us is the time. Entrepreneurs would want to have more than 24-hours, but this is impossible, so what is appropriate is trying to manage the days in the best way possible. We show you these 13 steps that can be very useful for you: 1. Take a time for you. You can’t dedicate all hours to others and to your business. It is also essential to spend some time with yourself. Get into the habit of taking away at least half an hour to attend to your personal affairs every day. 2. Disconnect when you need to spend time on a particular issue. Put distracting elements away from you when you need to concentrate on important work. 3. Keep a daily plan. Establish a daily list of the issues that you have to do and, except for contingencies or unforeseen circumstances. 4. Don’t be afraid of technology. There are many tools and applications that can make things easier for you every day. 5. Learn to say

Mauro Libi: Business reputation is the key for success

By reputation is meant both the fame and the opinion about someone or something that people have. Meanwhile, for companies, reputation, we say that is the key to success. Having a good or bad reputation will be decisive for brands, as this valuation deprives the construction of the image of the organization. The corporate reputation is closely related to corporate citizenship or Corporate Social Responsibility (CSR), and a socially responsible company will be similar to a good person or a good corporate citizen, because it fulfills their economic, social and environmental duties. Specialists in Corporate Social Responsibility understand reputation as the opinion that stakeholders have about organizations. For many, there is a close relationship between corporate reputation and social responsibility, since one can’t exist without the other, without attention, meaning that both concepts are confused. CSR is a necessary but not sufficient for reputation, as a company with a good

Mauro Libi: What does the networker to be successful?

Building a good network of relationships is very important to be successful in the business world, being networking a key activity for it, and putting multiple opportunities to make big business. Believe us, we talk about a true art and not of an activity that depends on luck, but of hard and persevering work. But what determines a networker to be successful? Let's see these seven instructions: 1. Good questions: As an astute journalist, the networker requires to be prepared before attending networking events. A good strategy is to obtain a list of people who will be attending and research on social networks their web pages or blogs, the topics that will be discussed, as well as their interests, philosophy, values ​​that they preach, in short, everything about them. Do not stop making inquiries so you already have a prior knowledge of them. Knowing about their plans and projects can put you ahead of the rest of the attendees. Do it with smart questions will surely make th

Mauro Libi: Social responsibility can improve your financial performance

 Social responsibility represents benefits for the society where the organizations are located, but for the companies too , since their effects are also felt in profitability.Just as you read it, it is proven that the risk of affecting the profitability of companies and enterprises grows when there is no specific application of responsibility with the organization's environment, nor transparency and business ethics. It is therefore, essential that organizations incorporate socially responsible actions into their management and, the benefits go beyond philanthropy or timely help that companies can provide to the communities where they operate.The actions of social responsibility are highly beneficial for organizations beyond the immediate effect that their action generates in society, and in the long term, the contribution that companies and enterprises make in their environment help generate a virtuous circle and healthy economic development.  How they do this?By i

Mauro Libi: Be happy on your way to success

 People usually think of happiness once they have reached certain goals and completely forget to enjoy the journey to achieve it, it is important to achieve success, but working to achieve it, does not deprive yourself of the pleasure that both stages bring.Wehave to learn to be happy by the mere fact of living, of being in the struggle, of having the opportunity to undertake something like this or in another way.It is okay to want to achieve a purpose in life; the important thing isthe attitude. In addition, the important thing is to maintain the motivation levels, if a goal was not achieved, we should learn to feel satisfied once you have tried and go forward likewise motivated by other things, for example, to continue living. Yes, obviously it is natural that with the passage of time the performance is not the same. Equally, the objectives and goals that are raised even if they are not so ambitious, it is possible to fight for them with the same or a similar motivation.  

Mauro Libi: Where is the performance evaluation points going?

On some occasions, we have recall to the performance evaluation but only in a lateral way, so in this opportunity we will talk a little bit more about the subject, in particular, on the trends of this system.Let us define that the performance evaluation is a formal system which objective is to estimate the accomplishment of the worker’s labor obligations.The idea is to document the performance and productivity of an employee to point out what areas they could improve. This instrument allows the managers to evaluate their workers and then, use the evaluation results at the moment to decide a promotion, transfer, dismissal or a salary increase of these employees.With performance evaluation, team leaders, managers or directives have the possibility to carry out a quantitative and qualitative analysis of the efficiencyrank that the workers show in the performance of their tasks. The issue that keeps us occupiedhas to do with the validity and reliability of the traditional